http://feeds.feedburner.com/~r/21apples/~3/115484525/dropping-lapto

The New York Times article Seeing No Progress, Some Schools Drop Laptops has been getting a lot of attention in the EdTech blogosphere. I have been using the article as a discussion starter with students. Both sections of my 9th grade tech class, and the one 8th grade section I teach have had lively discussions on the article.

We started by identifying the main reasons cited for dropping laptop programs: cost, bad behavior using the laptops, technical support difficulties, and no proven educational benefit.

Then students were asked to critique the rationale reported on in the article. Most students argued that there were many holes in the arguments. Mainly they used their own experiences as students in a 1:1 laptop school to counter the reasoning. The one that seemed to frustrate them most was the lack of proven educational benefits. Almost every student said the laptop has helped them in their student lives, and had testimony as backup.

The students could actually barely finish reading the short article because they were so incensed by the writing. They immediately wanted to counter each sentence they came upon. Afterwards, they explained that their urgency was because they were afraid we would listen to The Times and get rid of our laptop program.

I am an ed tech evangelist much of the time, but when I think about it, it is rarely to/for students. It is for teachers, for administrators and for parents. It was quite a breath of fresh air to hear students voicing why they want laptops in their school.

One student: “They make it seem like walls are crashing down in laptop schools. Why don’t they come see our school to see how well it can work? I think we use laptops perfectly.”

In related news, this week we interview Lorrie Jackson from the Laptop Institute on 21st Century Learning. Tune in to EdTechTalk.com to listen to the episode.

technorati tags:education, laptop, laptops, New York, New York Times, 1:1, Seeing No Progress, Some Schools Drop Laptops, K-12, K12, students, future

Blogged with Flock

http://www.learning-blog.org/2007/05/01/defining-21st-century-educat

In my last post I discussed the curriculum design on 21st Century Schools. Recently, Patrick Bassett, President of NAIS has pre-published a paper entitled, “So What’s it Gonna be, Huh?” that defines 21st Century education as:

In my work with schools in the US and around the world, I frequently address groups of leaders, not only educators but their boards of trustees, primarily comprised of CEOs, social sector leaders, professionals, and, internationally, the diplomatic corps. When I ask the kind of “generative” question these school leaders should be asking themselves, “What are the skills and values that will be rewarded in the 21st. C.?,” I always, every time everywhere and anywhere in the world, get the same list:

* integrity and character

* teaming and leadership

* communication skills

* empathy, social and global consciousness

* expertise/competence in some field

* innovativeness and creativity.

What’s interesting is that this “wisdom of the crowd” is actually confirmed by a whole host of researchers, observers, and commissions who have “weighed in” on the topic within the last year or so.

He goes on to list a number of examples of programs that embody these characteristics and challenges schools to implement one of these programs during part of your school day/week.

He’s looking for feedback, and the place where I’m very interested in seeing what is out there is in the examples section. Here is his list.

What are the programs that you think of in Bassett’s definition of a 21st Century School?

http://feeds.feedburner.com/~r/21apples/~3/112282358/girls-and-comp

Right now, right this second as I post this, I am Skype-connected to Concord Academy in Concord Massachusets where they are hosting a Girls and Computers meeting with about 20-30 educators. At the same time, my other laptop is taking the audio of the call and pushing it out live to EdTechTalk.com where people are listening live.

I also just called in to a teacher in Pittsburgh and connected her to the Concord meeting. She is talking about the computer programming world Alice which she has found appeals to a lot of the young women at the Winchester Thurston School.

Some great resources being talked about in terms of attracting girls and young women to computers, technology and programming. Podcast will hopefully be up soon at EdTechTalk/21cl.

technorati tags:girls, women, computer science, programming, technology, education, school, Alice, EdTechTalk, 21st Century Learning, Winchester Thurston, Concord Academy, live

Blogged with Flock

http://www.learning-blog.org/2007/04/20/educational-research-and-re-

I recently received Improving Student Learning One Teacher at a Time by Jane Pollock (My ASCD Book of the month). Last year at this time I received Classroom Instruction that Works as my Spring ASCD book. Both of these books have helped me become a better teacher by giving me data to support research based instructional practices. This new book goes even farther, by providing a framework for designing curriculum called, “The Teaching Schema for Master Learners.”

Pollock argues that a good curriculum is defined by having clear expectations (Goals), setting up good instructional models, assessing work, and providing feedback. I see this work as a management style for adults, or a classroom environment for students. I see this pattern: goals, instruction (conversation), assessment, feedback, in Management books such as Good to Great or Now Here are My Strenghts. It’s amazingly flexible and seems to be a process that is running through many different realms of my life.

So why am I writing? Because this data conflicts with a survey on David Warlick’s blog where he asks, “Thinking of those great teachers that you had who truly influenced who you are today. What percentage of what those teachers did do you think might be effectively measured by scientific research, and what percent do you think is not measurable?” and out of 169 respondents he has received the following results:

100% measurable - 0% not measurable:(4%)

75% measurable - 25% not measurable:(12%)

50% measurable - 50% not measurable:(27%)

25% measurable - 75% not measurable:(45%)

0% measurable - 100% not measurable:(13%)

I answered 75% measurable and 25% not measurable. I find survey results like the one above concerning, because 58% of the respondents say that less than 25% teaching skills of great teachers can be measured by scientific research. I just find this hard to believe when reading books like Improving Student Learning One Teacher at a Time and Classroom Instruction that Works. I believe that there is a type of person that will be a good teacher, but I also believe that these natural teachers can get much better when using current research.

I believe it when Warlick asys that we need to re-define literacy, and learn to use the immense resources on the Internet as part of our schooling. I believe it when Richardson says that we need to Re-Envision Schools due to the new Flat World.

But there are clear processes and techniques that are research based that seem to me to benefit learners in our classrooms. I believe that the best teachers will be looking to use these procedures of curriculum design as found in Improving Student Learning One Teacher to create wonderful learning environments for their students. The declarative knowledge (content) can varied from the most progressive to the most traditional.

I believe that goal of School 2.0 can be the same as President John Adams, “There are two types of education. One should teach us how to make a living, And the other how to live.” I believe we can get there in many different ways. I believe that you can use Pollock’s system to define varied schools.

So what do you think?

How does this apply to learning communities such that don’t have clear leadership such as open source projects?

What do you think, Will, David, Nancy, Fred, Laurie, Arvind and June?

http://feeds.feedburner.com/~r/21apples/~3/107363746/live-from-podc

I am liveblogging from PodcampNYC. Jeff Lebow and Jennifer Madrell are here running the Worldbridges Broadcasting Studio (pictures on Flickr later tonight). It is great to meet them in person! I am also Twittering, so you can track me there. Oh my, so many ways to be involved. Tune in to Worldbridges to listen to the stream (Jeff just interviewed the Podcast Pickle! Wait till you see those pics). If you don’t have access to a computer but want to join in, call in to 1-712-451-6100, pin code 999374#.

Podcamp by the way is an unconference. No big name speakers, if you want to run a workshop, you just run one. Amazing!

technorati tags:podcast, Jeff Lebow, Jennifer Maddrell, webcast, live, podcampnyc, The New Yorker Hotel, interviews, liveblog, podcamp, unconference

Blogged with Flock

http://feeds.feedburner.com/~r/21apples/~3/107367766/live-from-podc

I am liveblogging from PodcampNYC. Jeff Lebow and Jennifer Madrell are here running the Worldbridges Broadcasting Studio (pictures on Flickr later tonight). It is great to meet them in person! I am also Twittering, so you can track me there. Oh my, so many ways to be involved. Tune in to Worldbridges to listen to the stream (Jeff just interviewed the Podcast Pickle! Wait till you see those pics). If you don’t have access to a computer but want to join in, call in to 1-712-451-6100, pin code 999374#.

Podcamp by the way is an unconference. No big name speakers, if you want to run a workshop, you just run one. Amazing!

technorati tags:podcast, Jeff Lebow, Jennifer Maddrell, webcast, live, podcampnyc, The New Yorker Hotel, interviews, liveblog, podcamp, unconference

Blogged with Flock

http://www.learning-blog.org/2007/03/26/professional-development-day

We offered a professional development day in February. Below is the introduction talk I gave to the faculty. The day was successful, because we surveyed the faculty and designed the day for what they needed/required.

Thanks to Nancy White and David Wilcox for their inspirational comments that fundamentally influenced the design of this day.

Download PD Day Audio

http://www.learning-blog.org/2007/03/26/spring-break-slowing-down/

It’s Spring Break. The kids (and teachers) are gone for two weeks… Today has been very quiet. It’s been quite a productive day. Last year at this time, I was running around fixing things and installing new hardware/software. This year, I’m catching up on posting audio files, cleaning out my hard drive, and generally, just trying to catch up a bit.

What’s the difference? We have a new Head of School and Business Manager this year. One of the great parts of these two new perspectives is that I have been forced to slow down and look at our whole program. We have begun to review our mission, student technology program, staffing, budget, computer to technical support ratios, and training/professional development program.

This slowing down has been hard for me. But as we have, I’ve realized parts of the program that were missing/glossed over. So for next year, we will concentrate on reliability of systems and faculty professional development. We will have two new department members next year, and their perspectives will inform our metamorphosis as well.

I keep catching myself wanting to offer professional development seminars on blogging, wikis, etc, but that will come. Our professional development Tech 20s will get there… But I need a critical mass of faculty who are comfortable with tech before we go further. One step at a time.

It feels good to slow down.

http://feeds.feedburner.com/~r/21apples/~3/102408394/sxswi-bruce-st

Bruce Sterling’s SXSW Rant

Bruce Sterling, Visionary in Residence, Wired.com

Bruce’s blog

My thoughts before the text: A great rant. Do catch this podcast. Open, honest critique of problems with the Internet as well as celebration of potential.



Video is the stupidest medium. TV is the wasteland.



Viacom sued Google today for $1 billion. It’s old media vs. new media. We’ll see how this plays out.



I remember when people were saying the Internet would grow up and be more like TV. That is not it, broadband has beaten everything, it is just so much more.



The Internet Generation cares nothing about proprietary media. Time is not on the side of the giants.



Jokai Benkler, Henry Jenikns are some of the big thinkers right now. (I wrote on them yesterday)



Lev Manovich – Soft Cinema



These three guys are coming from three angles at this and they are like the acceptable face of Richard Stallman. Stallman is radical and you can’t introduce to mass media. Benkler, Manovich and Jenkins have the diction to spread the right messages into the establishment.



I was using Google and I realized that information was free. Information wants to be free. This device was delivering a torrent of the most arcane stuff imaginable for no cost. You put Google and YouTube together and it is game over for the 80’s. It is done, there is no area of struggle.



We have the first world: the global market – build it in China, ship it to Utah

Second world: governments – local, UN, state

Third world: common space peer production

Fourth world: disorder – parts of the world where they don’t have any of this



In 10 years this might be quite a bit more obvious



Journalists worry about things like Craigslist. If Craig were a mogul people would understand that. He isn’t trying to be that. He just wanted 200 million friends. He gutted major media outlets and isn’t making any money. We have more readership than ever but no classifieds means no money.



There are downsides to this. The golden opportunity is oversold. It is a new world of laptop gypsies instead of solid professionals. Jenkins is enamored by fandom, I think a lot of fandom stuff is crap – repurposing Harry Potter characters because you don’t have the literary creativity to come up something is ridiculously.



Mashups are novelty music. They won’t be around in 10 years. To pretend like that is creative work is wrong. It is powerful, but not good. It isn’t good music.



In a contemporary Hollywood product every frame is touched by a compositor it means that everyone who can afford the machine (and it is getting cheaper) everyone will be able to create that type of product.



Yes, the broadband is growing. Things are getting faster all the time. That doesn’t mean that we are becoming better artists.



If you have a CusinArt you think everything should go through the chopper blades. Because we have new media products we think everything should be presented that way. The mere fact that it is technically possible doesn’t mean it is better.



DeviantArt is not great. Electronic Art isn’t great. It is interesting, some of it, but no great art there. DeviantArt isn’t even that deviant. It is folk culture. I am not an elitist, but folk culture is for hicks. Hicks are fine, they are there and are good.



We need to eliminate film studies, media studies and we need to come up with ways of analyzing new realities. We need real academics. To valorize them because they are shiny is the electronic hick. It is cool and I couldn’t do it before so it must be good. No.



55 million blogs, so some must be good. Well no, some must be good blogs, but we don’t even know what blogs are yet. I doubt in 10 years if anyone will even use that term. t is hard to find a blog that will make you cry or has the effect of fine art. Now embedded video, words, Flickr set, Digg this: we don’t have a vocabulary for describing this yet. Sort f magazine analysis: nice writing, good typeface, good photo, etc, but that doesn’t express it. We don’t have web analysis skills yet.



I am very suspicious of any internet item that is about turning on the information factory and leaving the room. It is not a mode of self expression, it is machine expression.



95% of the net is spam. Imagine if you turned on the TV and immediately someone tried to rob you or you go to the movie theater and they pick your pocket.



Reed Hundt (his blog),former head of FCC, has this weary look on his face. To say he is disenchanted doesn’t begin to express it. He was involved in spectrum auction. He came up with mad scheme to sell 700mHz spectrum to coalition of police, emergency service providers. He wants to take a couple channels from broadcast TV. Broadcast TV debases even the poverty-stricken people who watch it. It was bad before American Idol. Broadcast television is an archaism. You can take that spectrum and put the Internet on them. Put the Internet over TV and saturate TV areas with broadband. Should that happen, so many borders between media would erase. Phone or TV or Internet would all just use what was there. Look at his website. It is paralyzingly dull, but it is important. Go give him some Neem social networking crap, I don’t care. Give us some damn broadband. Pry it out of the hands of the aging, useless broadcasters.



Benkler – how do you build the third type of thing with collective intelligence. You don’t just open a website to comments. You have to engineer it with thought and care. Socially-motivated, commons-based peer production, here’s how:



First, divvy up the work (you’re not paying and you can’t draft). It has to be granular, modular and integrateable. Even if I do it for 5 minutes I will do it good. 5 minutes or 500 minutes both move it positive direction (granular). Modular – has to be broken up into small pieces. Integrateable – has to have broad social impact, has to be useful.



Self-selected: people are choosing to join you. You have to have a selection process. Then you need an in or out mechanism. In or out membrane of participation.



Communication: need to have platform to talk but not kill each other



Humanization: I don’t believe in this so not covering it



Trust construction: teach people how to trust each other



Norm creation: assembling all these people, they are trying to figure out how to fit in. People have to be acculturated into the space. What’s normal behavior here?



Transparency: how do you stay transparent. When it is small it is obvious. When it is hundreds of thousands of people it becomes an organizational problem.



Monitoring: you actually need a police force (Benkler doesn’t say this). Someone has to watch it all the time. Then who monitors the monitor. State has this problem, common space has this problem. A human difficulty.



Peer review: the people in the group need to know who is good at it.



Discipline: when it is not coming down from powers on high, this is a tough one.



Fairness: Marxist analysts are upset about web 2.0. radically upset about MySpace. A giant machine for teaching false consciousness, teeneagers are roped in and forced to work for nothing and forward Rupert Murdoch’s right wing war against the world.



I don’t think this is a blip. Former professional are being erased by things on the net. Nice, put-your-kids-through-college jobs are melting.



Institutional sustainability: I don’t know how long things like Slashdot can exist. Digg, Redditt and others are eating their lunch. They threw it out there like chum and saw what happened. There was no future plan, no board of directors. I don’t know what sustainability looks like here, and I don’t think anyone else does either.



Al Qaeda is the #1 socially-motivated, commons-based peer production has solved almost all of this. Sustainability? You can’t kill them, more just come up in their place. They are existence proof of this form of organization. KKK, 4th generation warfare groups are good examples.



Benkler: in order to make this work we need to understand the computers are platforms for self-expression rather than well-behaved appliances. Computers stink as appliances: they are hard to use, they change a lot, painful to use, steep learning curve, highly innovative. When you see an appliance it probably kills commons-based peer production. When something barely works (like Ubuntu) it is probably a place for self-expression and peer production.



Benkler put his PDF all over the web, don’t have to pay for it. Then he opened a wiki to explore all the legal, ethical, etc implications. There is nobody there. It is easy to open a wiki and easy to post, but it is not easy to be as smart as Yokai Benkler. He feels like there must be thousands of people to advance his brilliant forward thinking concepts and there just isn’t. Go into any left wing blog and see thousands of people agreeing and saying stuff. There may be two or three people in this room that might be able to help this guy. I can’t engage in a conversation that might help this guy – he is out of my league. If you are in his league you ought to go help him.



Eastern European poet: Cheslav Milosh, Polish communist dissident who got chased out of Poland. He really paid some dues. He wrote it in Berkely because Californians offered him shelter, then became a prof, married a California. A poem about serenity and a sense of fulfillment.

“Gift” – I didn’t transcribe the poem, and I can’t find it online, but in my humble opinion, it wasn’t that central to his talk. Catch it on the podcast. Oh yeah, and I couldn’t find it on Google.

technorati tags:Bruce Sterling, Wired, Visionary in Residence, sxsw, sxswi, video, YouTube, Google, Jokai Benkler, Henry Jenkins, Richard Stallman, Lev Manovich, Reed Hundt, Cheslav Milosh, Al Qaeda, Socially-motivated, commons-based peer production, South by Southwest, future, rant, liveblog

Blogged with Flock

http://feeds.feedburner.com/~r/21apples/~3/101508686/sxswi-bruce-st

Bruce Sterling’s SXSW Rant

Bruce Sterling, Visionary in Residence, Wired.com

Bruce’s blog

My thoughts before the text: A great rant. Do catch this podcast. Open, honest critique of problems with the Internet as well as celebration of potential.



Video is the stupidest medium. TV is the wasteland.



Viacom sued Google today for $1 billion. It’s old media vs. new media. We’ll see how this plays out.



I remember when people were saying the Internet would grow up and be more like TV. That is not it, broadband has beaten everything, it is just so much more.



The Internet Generation cares nothing about proprietary media. Time is not on the side of the giants.



Jokai Benkler, Henry Jenikns are some of the big thinkers right now. (I wrote on them yesterday)



Lev Manovich – Soft Cinema



These three guys are coming from three angles at this and they are like the acceptable face of Richard Stallman. Stallman is radical and you can’t introduce to mass media. Benkler, Manovich and Jenkins have the diction to spread the right messages into the establishment.



I was using Google and I realized that information was free. Information wants to be free. This device was delivering a torrent of the most arcane stuff imaginable for no cost. You put Google and YouTube together and it is game over for the 80’s. It is done, there is no area of struggle.



We have the first world: the global market – build it in China, ship it to Utah

Second world: governments – local, UN, state

Third world: common space peer production

Fourth world: disorder – parts of the world where they don’t have any of this



In 10 years this might be quite a bit more obvious



Journalists worry about things like Craigslist. If Craig were a mogul people would understand that. He isn’t trying to be that. He just wanted 200 million friends. He gutted major media outlets and isn’t making any money. We have more readership than ever but no classifieds means no money.



There are downsides to this. The golden opportunity is oversold. It is a new world of laptop gypsies instead of solid professionals. Jenkins is enamored by fandom, I think a lot of fandom stuff is crap – repurposing Harry Potter characters because you don’t have the literary creativity to come up something is ridiculously.



Mashups are novelty music. They won’t be around in 10 years. To pretend like that is creative work is wrong. It is powerful, but not good. It isn’t good music.



In a contemporary Hollywood product every frame is touched by a compositor it means that everyone who can afford the machine (and it is getting cheaper) everyone will be able to create that type of product.



Yes, the broadband is growing. Things are getting faster all the time. That doesn’t mean that we are becoming better artists.



If you have a CusinArt you think everything should go through the chopper blades. Because we have new media products we think everything should be presented that way. The mere fact that it is technically possible doesn’t mean it is better.



DeviantArt is not great. Electronic Art isn’t great. It is interesting, some of it, but no great art there. DeviantArt isn’t even that deviant. It is folk culture. I am not an elitist, but folk culture is for hicks. Hicks are fine, they are there and are good.



We need to eliminate film studies, media studies and we need to come up with ways of analyzing new realities. We need real academics. To valorize them because they are shiny is the electronic hick. It is cool and I couldn’t do it before so it must be good. No.



55 million blogs, so some must be good. Well no, some must be good blogs, but we don’t even know what blogs are yet. I doubt in 10 years if anyone will even use that term. t is hard to find a blog that will make you cry or has the effect of fine art. Now embedded video, words, Flickr set, Digg this: we don’t have a vocabulary for describing this yet. Sort f magazine analysis: nice writing, good typeface, good photo, etc, but that doesn’t express it. We don’t have web analysis skills yet.



I am very suspicious of any internet item that is about turning on the information factory and leaving the room. It is not a mode of self expression, it is machine expression.



95% of the net is spam. Imagine if you turned on the TV and immediately someone tried to rob you or you go to the movie theater and they pick your pocket.



Reed Hundt (his blog),former head of FCC, has this weary look on his face. To say he is disenchanted doesn’t begin to express it. He was involved in spectrum auction. He came up with mad scheme to sell 700mHz spectrum to coalition of police, emergency service providers. He wants to take a couple channels from broadcast TV. Broadcast TV debases even the poverty-stricken people who watch it. It was bad before American Idol. Broadcast television is an archaism. You can take that spectrum and put the Internet on them. Put the Internet over TV and saturate TV areas with broadband. Should that happen, so many borders between media would erase. Phone or TV or Internet would all just use what was there. Look at his website. It is paralyzingly dull, but it is important. Go give him some Neem social networking crap, I don’t care. Give us some damn broadband. Pry it out of the hands of the aging, useless broadcasters.



Benkler – how do you build the third type of thing with collective intelligence. You don’t just open a website to comments. You have to engineer it with thought and care. Socially-motivated, commons-based peer production, here’s how:



First, divvy up the work (you’re not paying and you can’t draft). It has to be granular, modular and integrateable. Even if I do it for 5 minutes I will do it good. 5 minutes or 500 minutes both move it positive direction (granular). Modular – has to be broken up into small pieces. Integrateable – has to have broad social impact, has to be useful.



Self-selected: people are choosing to join you. You have to have a selection process. Then you need an in or out mechanism. In or out membrane of participation.



Communication: need to have platform to talk but not kill each other



Humanization: I don’t believe in this so not covering it



Trust construction: teach people how to trust each other



Norm creation: assembling all these people, they are trying to figure out how to fit in. People have to be acculturated into the space. What’s normal behavior here?



Transparency: how do you stay transparent. When it is small it is obvious. When it is hundreds of thousands of people it becomes an organizational problem.



Monitoring: you actually need a police force (Benkler doesn’t say this). Someone has to watch it all the time. Then who monitors the monitor. State has this problem, common space has this problem. A human difficulty.



Peer review: the people in the group need to know who is good at it.



Discipline: when it is not coming down from powers on high, this is a tough one.



Fairness: Marxist analysts are upset about web 2.0. radically upset about MySpace. A giant machine for teaching false consciousness, teeneagers are roped in and forced to work for nothing and forward Rupert Murdoch’s right wing war against the world.



I don’t think this is a blip. Former professional are being erased by things on the net. Nice, put-your-kids-through-college jobs are melting.



Institutional sustainability: I don’t know how long things like Slashdot can exist. Digg, Redditt and others are eating their lunch. They threw it out there like chum and saw what happened. There was no future plan, no board of directors. I don’t know what sustainability looks like here, and I don’t think anyone else does either.



Al Qaeda is the #1 socially-motivated, commons-based peer production has solved almost all of this. Sustainability? You can’t kill them, more just come up in their place. They are existence proof of this form of organization. KKK, 4th generation warfare groups are good examples.



Benkler: in order to make this work we need to understand the computers are platforms for self-expression rather than well-behaved appliances. Computers stink as appliances: they are hard to use, they change a lot, painful to use, steep learning curve, highly innovative. When you see an appliance it probably kills commons-based peer production. When something barely works (like Ubuntu) it is probably a place for self-expression and peer production.



Benkler put his PDF all over the web, don’t have to pay for it. Then he opened a wiki to explore all the legal, ethical, etc implications. There is nobody there. It is easy to open a wiki and easy to post, but it is not easy to be as smart as Yokai Benkler. He feels like there must be thousands of people to advance his brilliant forward thinking concepts and there just isn’t. Go into any left wing blog and see thousands of people agreeing and saying stuff. There may be two or three people in this room that might be able to help this guy. I can’t engage in a conversation that might help this guy – he is out of my league. If you are in his league you ought to go help him.



Eastern European poet: Cheslav Milosh, Polish communist dissident who got chased out of Poland. He really paid some dues. He wrote it in Berkely because Californians offered him shelter, then became a prof, married a California. A poem about serenity and a sense of fulfillment.

“Gift” – I didn’t transcribe the poem, and I can’t find it online, but in my humble opinion, it wasn’t that central to his talk. Catch it on the podcast. Oh yeah, and I couldn’t find it on Google.

technorati tags:Bruce Sterling, Wired, Visionary in Residence, sxsw, sxswi, video, YouTube, Google, Jokai Benkler, Henry Jenkins, Richard Stallman, Lev Manovich, Reed Hundt, Cheslav Milosh, Al Qaeda, Socially-motivated, commons-based peer production, South by Southwest, future, rant, liveblog

Blogged with Flock

http://feeds.feedburner.com/~r/21apples/~3/101494338/sxswi-bruce-st

Bruce Sterling’s SXSW Rant

Bruce Sterling, Visionary in Residence, Wired.com

Bruce’s blog

My thoughts before the text: A great rant. Do catch this podcast. Open, honest critique of problems with the Internet as well as celebration of potential.



Video is the stupidest medium. TV is the wasteland.



Viacom sued Google today for $1 billion. It’s old media vs. new media. We’ll see how this plays out.



I remember when people were saying the Internet would grow up and be more like TV. That is not it, broadband has beaten everything, it is just so much more.



The Internet Generation cares nothing about proprietary media. Time is not on the side of the giants.



Jokai Benkler, Henry Jenikns are some of the big thinkers right now. (I wrote on them yesterday)



Lev Manovich – Soft Cinema



These three guys are coming from three angles at this and they are like the acceptable face of Richard Stallman. Stallman is radical and you can’t introduce to mass media. Benkler, Manovich and Jenkins have the diction to spread the right messages into the establishment.



I was using Google and I realized that information was free. Information wants to be free. This device was delivering a torrent of the most arcane stuff imaginable for no cost. You put Google and YouTube together and it is game over for the 80’s. It is done, there is no area of struggle.



We have the first world: the global market – build it in China, ship it to Utah

Second world: governments – local, UN, state

Third world: common space peer production

Fourth world: disorder – parts of the world where they don’t have any of this



In 10 years this might be quite a bit more obvious



Journalists worry about things like Craigslist. If Craig were a mogul people would understand that. He isn’t trying to be that. He just wanted 200 million friends. He gutted major media outlets and isn’t making any money. We have more readership than ever but no classifieds means no money.



There are downsides to this. The golden opportunity is oversold. It is a new world of laptop gypsies instead of solid professionals. Jenkins is enamored by fandom, I think a lot of fandom stuff is crap – repurposing Harry Potter characters because you don’t have the literary creativity to come up something is ridiculously.



Mashups are novelty music. They won’t be around in 10 years. To pretend like that is creative work is wrong. It is powerful, but not good. It isn’t good music.



In a contemporary Hollywood product every frame is touched by a compositor it means that everyone who can afford the machine (and it is getting cheaper) everyone will be able to create that type of product.



Yes, the broadband is growing. Things are getting faster all the time. That doesn’t mean that we are becoming better artists.



If you have a CusinArt you think everything should go through the chopper blades. Because we have new media products we think everything should be presented that way. The mere fact that it is technically possible doesn’t mean it is better.



DeviantArt is not great. Electronic Art isn’t great. It is interesting, some of it, but no great art there. DeviantArt isn’t even that deviant. It is folk culture. I am not an elitist, but folk culture is for hicks. Hicks are fine, they are there and are good.



We need to eliminate film studies, media studies and we need to come up with ways of analyzing new realities. We need real academics. To valorize them because they are shiny is the electronic hick. It is cool and I couldn’t do it before so it must be good. No.



55 million blogs, so some must be good. Well no, some must be good blogs, but we don’t even know what blogs are yet. I doubt in 10 years if anyone will even use that term. t is hard to find a blog that will make you cry or has the effect of fine art. Now embedded video, words, Flickr set, Digg this: we don’t have a vocabulary for describing this yet. Sort f magazine analysis: nice writing, good typeface, good photo, etc, but that doesn’t express it. We don’t have web analysis skills yet.



I am very suspicious of any internet item that is about turning on the information factory and leaving the room. It is not a mode of self expression, it is machine expression.



95% of the net is spam. Imagine if you turned on the TV and immediately someone tried to rob you or you go to the movie theater and they pick your pocket.



Reed Hundt (his blog),former head of FCC, has this weary look on his face. To say he is disenchanted doesn’t begin to express it. He was involved in spectrum auction. He came up with mad scheme to sell 700mHz spectrum to coalition of police, emergency service providers. He wants to take a couple channels from broadcast TV. Broadcast TV debases even the poverty-stricken people who watch it. It was bad before American Idol. Broadcast television is an archaism. You can take that spectrum and put the Internet on them. Put the Internet over TV and saturate TV areas with broadband. Should that happen, so many borders between media would erase. Phone or TV or Internet would all just use what was there. Look at his website. It is paralyzingly dull, but it is important. Go give him some Neem social networking crap, I don’t care. Give us some damn broadband. Pry it out of the hands of the aging, useless broadcasters.



Benkler – how do you build the third type of thing with collective intelligence. You don’t just open a website to comments. You have to engineer it with thought and care. Socially-motivated, commons-based peer production, here’s how:



First, divvy up the work (you’re not paying and you can’t draft). It has to be granular, modular and integrateable. Even if I do it for 5 minutes I will do it good. 5 minutes or 500 minutes both move it positive direction (granular). Modular – has to be broken up into small pieces. Integrateable – has to have broad social impact, has to be useful.



Self-selected: people are choosing to join you. You have to have a selection process. Then you need an in or out mechanism. In or out membrane of participation.



Communication: need to have platform to talk but not kill each other



Humanization: I don’t believe in this so not covering it



Trust construction: teach people how to trust each other



Norm creation: assembling all these people, they are trying to figure out how to fit in. People have to be acculturated into the space. What’s normal behavior here?



Transparency: how do you stay transparent. When it is small it is obvious. When it is hundreds of thousands of people it becomes an organizational problem.



Monitoring: you actually need a police force (Benkler doesn’t say this). Someone has to watch it all the time. Then who monitors the monitor. State has this problem, common space has this problem. A human difficulty.



Peer review: the people in the group need to know who is good at it.



Discipline: when it is not coming down from powers on high, this is a tough one.



Fairness: Marxist analysts are upset about web 2.0. radically upset about MySpace. A giant machine for teaching false consciousness, teeneagers are roped in and forced to work for nothing and forward Rupert Murdoch’s right wing war against the world.



I don’t think this is a blip. Former professional are being erased by things on the net. Nice, put-your-kids-through-college jobs are melting.



Institutional sustainability: I don’t know how long things like Slashdot can exist. Digg, Redditt and others are eating their lunch. They threw it out there like chum and saw what happened. There was no future plan, no board of directors. I don’t know what sustainability looks like here, and I don’t think anyone else does either.



Al Qaeda is the #1 socially-motivated, commons-based peer production has solved almost all of this. Sustainability? You can’t kill them, more just come up in their place. They are existence proof of this form of organization. KKK, 4th generation warfare groups are good examples.



Benkler: in order to make this work we need to understand the computers are platforms for self-expression rather than well-behaved appliances. Computers stink as appliances: they are hard to use, they change a lot, painful to use, steep learning curve, highly innovative. When you see an appliance it probably kills commons-based peer production. When something barely works (like Ubuntu) it is probably a place for self-expression and peer production.



Benkler put his PDF all over the web, don’t have to pay for it. Then he opened a wiki to explore all the legal, ethical, etc implications. There is nobody there. It is easy to open a wiki and easy to post, but it is not easy to be as smart as Yokai Benkler. He feels like there must be thousands of people to advance his brilliant forward thinking concepts and there just isn’t. Go into any left wing blog and see thousands of people agreeing and saying stuff. There may be two or three people in this room that might be able to help this guy. I can’t engage in a conversation that might help this guy – he is out of my league. If you are in his league you ought to go help him.



Eastern European poet: Cheslav Milosh, Polish communist dissident who got chased out of Poland. He really paid some dues. He wrote it in Berkely because Californians offered him shelter, then became a prof, married a California. A poem about serenity and a sense of fulfillment.

“Gift” – I didn’t transcribe the poem, and I can’t find it online, but in my humble opinion, it wasn’t that central to his talk. Catch it on the podcast. Oh yeah, and I couldn’t find it on Google.

technorati tags:Bruce Sterling, Wired, Visionary in Residence, sxsw, sxswi, video, YouTube, Google, Jokai Benkler, Henry Jenkins, Richard Stallman, Lev Manovich, Reed Hundt, Cheslav Milosh, Al Qaeda, Socially-motivated, commons-based peer production, South by Southwest, future, rant, liveblog

Blogged with Flock

http://feeds.feedburner.com/~r/21apples/~3/102408395/sxswi-five-tip

Five Tips to Make Your Lame Podcast Listenable

Steve Mack, Principal, LUX Media

Jose Castillo, thinkjose



Mack: book out on streaming media, book out on webcasting, been doing this for a long time. most podcasts are lame, but they don’t have to be



Castillo: owned commercial recording studio, been in the audio business. Into the social “stuff” and new media.



5 tips + 1 bonus tip on how not to suck



Tip 1: Know your audience

Home Brewing Podcast – targeted at home brewers.



Make sure you spend time on the tools for how listeners can interact with you – comments, wikis, e-mail, Twitter

Example: Ze Frank puts user-submitted video into his posts, encourages interaction



Let people leave voice messages and include them, then those people tell all their friends, it spreads.



Tip 2: good equipment is cool

$99 – no reason why you can’t produce broadcast quality audio. Dynamic mics and condenser mics. Condenser has bigger capsule, used in professional radio shows.



You can destroy dynamic mic and it won’t stop working, but when it is loud, you can push it into your face to only get you. You have to have dynamic mic for loud spaces – less sensitive to handling noise and you have to be close.



Condenser mic pics up everything in the room but has to be on spring-loaded holder. Picks up every single thing in the room.



Showing different audio qualities from different mics, very helpful to hear the differences. Showing plug in mic for iPods or M-Audio devices. Ok quality from these.



Interviewing someone? Show them how to hold it or better yet, use a lavalier mic.



The Shure SM7 is the broadcast standard microphone – Broadcast Supply sells them for $400



buy a good mic pre (pre-amplify)

- Built in soundcards will give you noise, they are not built for recording

- if you do the amplification inside the laptop you will lose quality

- a mic pre fits in your laptop bag, costs you $100.

- FocusRite for more money is even higher quality

- some mixers have pre’s built in



firewire and USB rock

- if you buy a microphone with USB it sends the bits directly into a microphone

- for more than one mic it becomes a problem without a mixing desk



3. stop the pop

- get a popper stopper (foam that goes over the mic)

- mic coming from above rather than below gives less popTip 3: be prepared

- panty house and a coat hanger makes a fine pop stopper

- some of you will need a script

- you don’t have to be an expert but it helps

- practice practice practice

- do your homework

- don’t be Chris Farley: ask leading questions, don’t not ask questions

- ask the question then get out of the way and shut up. Lob up a softball and let them hit it out of the park

- passion is key



4. um, like…edit

- be kind to your guests, make them seem like geniuses

- edit for flow

- tell the story (beginning, middle, end)

- lean & mean

- always leave them wanting more



Tip 5: do like the pros do

- the casting in podcasting has been around for 100 years

- theme songs rock (start and end)

- don’t steal music

- podsafe music

- go to MySpace and find a band, I will announce it on my podcast

- intro/outro – who you are, tell them what it is about, may be the first time they have heard it

- pre-announce, “coming up…” but then start where you are and get to that

- wrap it up – thank them for coming, announce next week,

- compression (audio)

- Mack doesn’t like the Levelator

technorati tags:sxsw, sxswi, South by Southwest, Steve Mack, Jose Castillo, LUX Media, thiinkjose, webcasting, podcasting, liveblog, equipment, microphones, dynamic mic, condenser mic, Shure, editing, pop, pre, hardware, software, podsafe music, MySpace

Blogged with Flock

http://feeds.feedburner.com/~r/21apples/~3/101508687/sxswi-five-tip

Five Tips to Make Your Lame Podcast Listenable

Steve Mack, Principal, LUX Media

Jose Castillo, thinkjose



Mack: book out on streaming media, book out on webcasting, been doing this for a long time. most podcasts are lame, but they don’t have to be



Castillo: owned commercial recording studio, been in the audio business. Into the social “stuff” and new media.



5 tips + 1 bonus tip on how not to suck



Tip 1: Know your audience

Home Brewing Podcast – targeted at home brewers.



Make sure you spend time on the tools for how listeners can interact with you – comments, wikis, e-mail, Twitter

Example: Ze Frank puts user-submitted video into his posts, encourages interaction



Let people leave voice messages and include them, then those people tell all their friends, it spreads.



Tip 2: good equipment is cool

$99 – no reason why you can’t produce broadcast quality audio. Dynamic mics and condenser mics. Condenser has bigger capsule, used in professional radio shows.



You can destroy dynamic mic and it won’t stop working, but when it is loud, you can push it into your face to only get you. You have to have dynamic mic for loud spaces – less sensitive to handling noise and you have to be close.



Condenser mic pics up everything in the room but has to be on spring-loaded holder. Picks up every single thing in the room.



Showing different audio qualities from different mics, very helpful to hear the differences. Showing plug in mic for iPods or M-Audio devices. Ok quality from these.



Interviewing someone? Show them how to hold it or better yet, use a lavalier mic.



The Shure SM7 is the broadcast standard microphone – Broadcast Supply sells them for $400



buy a good mic pre (pre-amplify)

- Built in soundcards will give you noise, they are not built for recording

- if you do the amplification inside the laptop you will lose quality

- a mic pre fits in your laptop bag, costs you $100.

- FocusRite for more money is even higher quality

- some mixers have pre’s built in



firewire and USB rock

- if you buy a microphone with USB it sends the bits directly into a microphone

- for more than one mic it becomes a problem without a mixing desk



3. stop the pop

- get a popper stopper (foam that goes over the mic)

- mic coming from above rather than below gives less popTip 3: be prepared

- panty house and a coat hanger makes a fine pop stopper

- some of you will need a script

- you don’t have to be an expert but it helps

- practice practice practice

- do your homework

- don’t be Chris Farley: ask leading questions, don’t not ask questions

- ask the question then get out of the way and shut up. Lob up a softball and let them hit it out of the park

- passion is key



4. um, like…edit

- be kind to your guests, make them seem like geniuses

- edit for flow

- tell the story (beginning, middle, end)

- lean & mean

- always leave them wanting more



Tip 5: do like the pros do

- the casting in podcasting has been around for 100 years

- theme songs rock (start and end)

- don’t steal music

- podsafe music

- go to MySpace and find a band, I will announce it on my podcast

- intro/outro – who you are, tell them what it is about, may be the first time they have heard it

- pre-announce, “coming up…” but then start where you are and get to that

- wrap it up – thank them for coming, announce next week,

- compression (audio)

- Mack doesn’t like the Levelator

technorati tags:sxsw, sxswi, South by Southwest, Steve Mack, Jose Castillo, LUX Media, thiinkjose, webcasting, podcasting, liveblog, equipment, microphones, dynamic mic, condenser mic, Shure, editing, pop, pre, hardware, software, podsafe music, MySpace

Blogged with Flock

http://feeds.feedburner.com/~r/21apples/~3/101494339/sxswi-five-tip

Five Tips to Make Your Lame Podcast Listenable

Steve Mack, Principal, LUX Media

Jose Castillo, thinkjose



Mack: book out on streaming media, book out on webcasting, been doing this for a long time. most podcasts are lame, but they don’t have to be



Castillo: owned commercial recording studio, been in the audio business. Into the social “stuff” and new media.



5 tips + 1 bonus tip on how not to suck



Tip 1: Know your audience

Home Brewing Podcast – targeted at home brewers.



Make sure you spend time on the tools for how listeners can interact with you – comments, wikis, e-mail, Twitter

Example: Ze Frank puts user-submitted video into his posts, encourages interaction



Let people leave voice messages and include them, then those people tell all their friends, it spreads.



Tip 2: good equipment is cool

$99 – no reason why you can’t produce broadcast quality audio. Dynamic mics and condenser mics. Condenser has bigger capsule, used in professional radio shows.



You can destroy dynamic mic and it won’t stop working, but when it is loud, you can push it into your face to only get you. You have to have dynamic mic for loud spaces – less sensitive to handling noise and you have to be close.



Condenser mic pics up everything in the room but has to be on spring-loaded holder. Picks up every single thing in the room.



Showing different audio qualities from different mics, very helpful to hear the differences. Showing plug in mic for iPods or M-Audio devices. Ok quality from these.



Interviewing someone? Show them how to hold it or better yet, use a lavalier mic.



The Shure SM7 is the broadcast standard microphone – Broadcast Supply sells them for $400



buy a good mic pre (pre-amplify)

- Built in soundcards will give you noise, they are not built for recording

- if you do the amplification inside the laptop you will lose quality

- a mic pre fits in your laptop bag, costs you $100.

- FocusRite for more money is even higher quality

- some mixers have pre’s built in



firewire and USB rock

- if you buy a microphone with USB it sends the bits directly into a microp